What if every time someone tried to access sexual images of children on the internet, they encountered a message designed to stop them from doing so?
We’ve partnered with online tech companies such as Google, Mega, Meta, and TikTok to implement warning messages on the world’s largest online platforms. Today we’re proud to launch our Impact Report for Project Intercept, which showcases what we’ve achieved. Over the past two years, warning messages on online platforms have been triggered more than 70 million times by users seeking sexual images of children online – more than 95,000 per day.
Almost 700,000 people who triggered the warnings clicked through for help to change their behaviour
These are sobering figures. Yet, viewed through a preventative lens, it is a significant success story – 70 million attempts to cause harm have been intercepted, and each user has been offered support to change their behaviour through our Stop It Now website, self-help modules, and anonymous helpline. That offer has been taken up almost 700,000 times, and where it has been, there has been strong engagement with our online self-help resources.
The warnings are triggered when people use search terms that indicate they are looking for sexual images of children (known as child sexual abuse material, or CSAM), or click links that have previously been reported as containing sexual images of children. Each month, an average of 28,000 users are redirected to the Stop It Now self-help resources.
Prevention is possible, so let’s scale warning messages on every online platform
As tens of millions of people have been reached through just 22 active warning messages, it’s clear that the potential to scale up is enormous. By placing more warnings across more online spaces, we can disrupt online child sexual abuse at the moment it’s happening and prevent countless children from being harmed.
Ben* sought support from the Stop It Now self-help modules after his searches on a pornography website triggered a warning message. “After I got the warning, I had a look around on Stop It Now”, he says. “I found the modules on addiction and pornography very helpful. About two months ago I gave up adult sites. I want to keep my mind occupied and more productive.”
This has never been more urgent, particularly as new AI technologies accelerate the spread of online child sexual abuse. Through Stop It Now, we hear every day from people who are concerned about the direction of their online behaviour, but who struggle to change without support.
We’re urging tech companies to partner with us to implement warning messages
OpenAI, Meta, TikTok, Mega, Stability AI, Civitai, BT, MovieStarPlanet, Bing, Google, Aylo, and OnlyFans are among the tech companies who have deployed warning messages. Our 22 warnings have been triggered by people in 131 different countries, and they are active in a range of sectors including file-sharing, search, social media, dating, pornography platforms, and even end-to-end encrypted and AI chatbot spaces.
Our partners don’t simply block harmful content; they offer a clear pathway to support and behaviour change.
Join us at our impact webinar
On 3 June 2026 we’re hosting a lunchtime webinar with Google and our funder Nominet with a Q&A panel to explore the findings in the report and discuss the possibilities of warning messages for deterrence in more detail.
What began as a question – can we interrupt harmful behaviour at the point of risk? – has resulted in a growing body of evidence, partnerships and real-world implementation. Find out more about Project Intercept here and start the conversation at intercept@lucyfaithfull.org.uk
*name altered for anonymity.
Part of a longer press release at https://www.lucyfaithfull.org.uk/weve-intercepted-70-million-people-attempting-to-access-sexual-images-of-children-with-online-warnings/
HERitage stall this Saturday 29th January at St Cuthbert's hall, Amble. Come along, see you there